How Quality Bar Equipment Translates to Long-Term Profitability
From the shine of stainless steel to the sparkle of bottles and glasses, a great looking bar catches the eye of each person walking into a restaurant. But making the choice to invest in a high-quality bar set up brings benefits well beyond that first impression.
Whether an intimate restaurant or a busy casino, having the right bar helps set the tone of your service and contributes to the overall financial success of the operation. According to a survey conducted by Harvard Business School, just a one-star increase in a restaurant’s Yelp rating correlates to a 5-9% increase in revenue. And the bar is an integral part of those customer experiences and ratings.
“The quality of the bar also helps attract the best bartenders to work at your establishment. I’ve had the fortune to work with thousands of hospitality experts at different bars over the years, I learned that one of the most important things a good bartender looks at when choosing where to work is what bar they will be working behind,” says Livio Lauro, veteran bartender, drinks expert and designer of the EuroBar. “When bartenders see a great bar, they know the operator understands the important role the bar plays in an establishment, and can feel confident the bar is not an afterthought in the design.”
Benefits of Quality Bar Equipment
Installing a bar made of high-quality materials, such as a high-grade stainless steel, helps ensure that the shine and sparkle you get on day one lasts for years, holding up against the daily strains of service without showing wear or strain. A lesser material will rust and show pitting and damage much sooner. This is especially common in bowls of sinks and basins that store ice where sitting water can lead to rust, and metals can also deteriorate or show pitting from the citrus and acidic ingredients often used in bar service.
What to Look for in a High-Quality Bar
The bar you choose plays a big role in ensuring a great customer experience. Here are a few ways to determine the quality of a bar and make sure you’re getting the most out of your investment.
1. Look at the big picture
Visit a showroom or a trade show and walk around the bar stations that are displayed. For each one, take a good look. Observe the layout and the overall construction and listen to your intuition. Use this time to assess whether you feel comfortable behind each bar, see if the design fits your style.
2. Do the magnet test
Put a magnet on the bar and see if it sticks. If it does, you will know it’s not high-quality stainless steel, and that it has metal that could rust in it.
3. Open the doors and test out the cabinets
A well-constructed bar won’t feel flimsy when you’re pulling things in and out of storage throughout a service.
4. Look for the small details
Are there visible nuts, bolts and screws that could have been concealed? Are plastic pieces anywhere including the legs? Look for signs of poor-quality design, you will know them when you see them.
EuroBar’s Commitment to Quality
When you invest in a EuroBar bar station, you can feel confident you have a high-quality bar that will look great and provide a comfortable workstation for years to come. Each EuroBar is constructed with high-quality 14 gauge 306-grade stainless steel top and 306-grade 18 gauge body. Its quality construction has greater strength, durability, longevity, or resistance to specific than the industry standard. The design is crafted with an eye for detail, which means every component, from the bar back to the trash bin, is sturdy and ergonomically friendly.
To learn more about the types of bar stations available from EuroBar and how one can work for your operation, contact EuroBar.
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Call our sales team to learn more about EuroBar and the benefits these bar stations can bring to your operation.